Do you provide free Wi-Fi
for your customers? The important factor of providing free Wi-Fi to customers
besides allowing them to surf is the increase awareness towards the value of
information. In order to reach out to various informations, the numbers of
customers relying on wireless devices are evidently increasing. At this point
of time, it is an “add-point” service to offer free Wi-Fi to all customers.
What are the benefits
of retailers investing on wireless access points in assisting customers in
their quest of information? Offering Wi-Fi access through splash page, Facebook
check-in and SMS identification code are a few options for retailers to stay
connected with customers. Besides staying connected, retailers have the
advantage of capturing customer data. Gathering customer’s data is a vital
factor to customize targeted advertisement for different sets of customers by
studying them. By utilizing on Facebook check-in to gain Wi-Fi access, retailers
could make use of the retail analytics to determine on promotions to launch.
Dynamic Retail Analytics
Furthermore, retailers
could offer online shopping promotions while they are using in-store Wi-Fi or
launch apps to promote more sales. With this, undoubtedly it will boost the
loyalty of customers. However, it is a disadvantage to use long complicated
passwords on splash page or be too demanding on customer’s personal
information. A simple Facebook check-in could ease customers from begging for
passwords. Besides, each of the check-ins results into viral marketing on
Facebook and therefore provided retailers a chance to promote brand awareness.
Deploying wireless
access points might once need to be done by an IT expert but with the
improvement of technology, you no longer need a highly skilled expert. With the
beauty of ease of deployment, Cisco Meraki’s cloud managed access points are
just the right choice for you. There is no need to hire IT staff because we are
here to manage all your access points on behalf.
Give us a call at 03-7652
1069 or drop us an email at xaas@glocomp.net and we shall arrange for a proof of
concept just for you. Visit us at Glocomp XaaS
References:
Cisco Meraki Wireless AP
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